Slashing Lead Costs by 80% and Boosting Dental Clinic Revenue by 3.5x

Deploying targeted ads for core dental practices (implants, veneers, braces, prosthetics) with unique copy structured for each keyword group.

Key Metric3.5x ↑increase in revenue within 3 months

Challenge

The dental clinic network received expensive, unqualified leads. Most inquiries were for low-margin checkups, while high-value procedures like dental implants, veneers, and braces lacked bookings.

Solution

We structured separate ad campaigns for key dental services: implants, veneers, braces, prosthetics, and general treatments. For each, we developed specific ad groups emphasizing doctor experience, warranties, and in-house installment plans.

Results

Cost Per Lead (CPL) was reduced by 80%
Landing page conversion rate improved by 30% due to highly matching offers
Clinic revenue grew by 3.5x within 3 months due to high-value implant and orthodontic bookings
Built and optimized over 15 distinct campaigns matching each dental service area

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